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OUR STORY

DIRFT means "Do It Right The First Time". Growing up my father would always say "DIRFT" to my brother and I, it didn't matter if it was about the gym, school, sports, or our careers it was always "DIRFT". "DIRFT" is not about never failing because with failure comes growth instead "DIRFT" is about giving it your all every time why waste time on something your going to half ass instead do it right the first time and "DIRFT"

Testimonials

  • “Amazing and comfortable clothing" - Ronan C.

  • "I was surprised with how good the quality was, there’s so many must-haves that I want. Literally the hardest part is choosing!" – Jane K.

  • "ILove the idea and meaning behind dirft" – Anne L.